Categories of Web Traffic

 CATEGORIES OF WEB TRAFFIC'S

What is WEB TRAFFIC ?

It refers to the visits to the website receives. It is a common way to measure an online business effectiveness at attracting an audience 

Now let us check different types of WEB TRAFFIC:

1. Organic traffic 

2. Direct traffic 

3. Refferal traffic

4. Social Network traffic 

5. E Mail traffic 

6. Paid traffic

1.Organic Traffic 

It is the number of visitors who arrives a website after doing a search on google or different search engines.

It is frequently states that organic traffic is chargeless , but this is not completely true.

2. Direct Traffic

It includes visitors from users entering a websites URL directly in the browser search bar. It also covers visits from
document not accessible in the search results. It is directly related to brand awarness.

 

3. Refferal Traffic

This type of web traffic refers to people accessing a website by selecting on a link from different site like a blog or a forum.

4.Social Network

This type of traffic refers visitors who arrive after clicking on a social media post. We can differeniate 

social networks on a clicks and intractions. 

5. E- Mail Marketing 

If we are doing e mail marketing campaigns , we can evaluate the success by tracking how many visitors come to site through the messages.

                                                                        

                        

           E-Mail Marketing management strategy provide many information about the delivery rate, opening rate, clicks on link, total clicks, unique clicks, etc.

6.Paid Traffic

It refers to any customers that visits the website after having paid for advertising promotions. Many platforms offer paid traffic services including search engines, social media platforms , etc .